Beth Brickel is Vice-president, research at EnsembleIQ. Beth brings 20 years of market and customer research experience to EnsembleIQ and holds a Masters of Marketing Research (MMR) degree from Southern Illinois University. Her industry experience encompasses CPG, Retail, Restaurant, Healthcare, Education, Media and Nonprofits/Foundations. A RIVA-trained moderator, Beth has conducted interviews, focus groups, online discussion groups, ethnographies, and shop-alongs with hundreds of individuals across both B2B and B2C studies.

John leads P&G’s North America Hair Care business, which includes iconic and new brands such as Pantene, Head & Shoulders, Herbal Essences, Aussie, and Hair Food. A passionate team and brand-builder, John has spent his entire career in the beauty industry, growing businesses across skin care, personal care and oral care. He joined P&G in 1999 as an assistant brand manager on the global Olay brand. For the next 10 years, he held a variety of roles in skin care before moving to the salon professional division in hair care. Following a stint in oral care, he spent four years as the brand director of North America Hair Care. In this portfolio role, he has worked across all of the brands in P&G’s Hair Care portfolio, growing sales and share after nearly a decade of decline. In March 2020, he was named General Manager and Sr. Vice President of North America Hair Care. Under his leadership, the portfolio has delivered its strongest results in recorded history. In addition to strong business leadership and brand-building, he is a leader of people, fostering an inclusive culture where everyone can bring their full selves to work. A native of Florida, John currently resides in Cincinnati, OH with his wife, Karen, and their 3 children, Sarah, Jack and David.

Greg is a licensed architect with more than 30 years of leadership experience in the grocery, food service, retail, and hospitality sectors. As CEO of Cuhaci Peterson based near Orlando, Florida, he leads a team of more than 200 employees at the national architecture, engineering and planning firm. Cuhaci Peterson specializing in end-to-end commercial design solutions and has created future-proof store experiences for all types of retailers.

In her global brand chair role, Megan is committed to elevating Edelman’s POV, vision and offering by re-imagining earned as a force for unlocking trust, cultural relevance and growth for brands. Over the course of 2020, she led important work in the field of trust, launching a series of pulses on the state of Brand Trust and the changing needs and expectations of consumers as well as the introduction of Edelman’s proprietary Trust Management platform for Brands, in partnership with Edelman’s DxI team. She joined Edelman in 2019 after 22 years in strategic planning roles at global agency networks such as Leo Burnett, Wunderman and JWT, and working across a variety of categories with some of the world's leading brands in categories such as food and beverage, health and well-being and technology.

Scott is a pioneer in marketing technology with more than 20 years in the industry. He is focused on the crossroads between technology innovation and the art of digital marketing. Prior to Aki, Scott founded Mobile Theory, the industry’s first brand-focused mobile advertising technology company. Following Mobile Theory’s acquisition by Opera Software, he served as its president of global advertising, leading a 250-person team. Scott was also on the founding team of Tribal Fusion and Vitrue, which was acquired by Oracle, and founded ad tech consulting firm 47 Media.

John is the Head of E-commerce at The Mars Agency, a Detroit-based global commerce marketing practice. He helps brands win in the ever-changing world of connected commerce and has a passion for brand building and discovering "what's next." John is an avid sports fan and accomplished author, having penned the Amazon best-selling book, Walk-On Warrior, in 2018.